3 Biggest Mistakes Made When Listing a Home

Overpricing (High Price, Low Traffic)

Many sellers price their homes high—either emotionally or opportunistically hoping for a top-dollar sale. But we see this play out often:

It limits buyer interest, causing fewer showings and more days on market—eventually resulting in reduced sale price later.
It undermines momentum. As a property lingers, buyer enthusiasm drops and offers shrink in response.

"Right price from the start wins every time. Let’s launch strong—not limp in.”

Neglecting “Screen Appeal” (Your Online First Impression)

Your home’s first impression typically happens online. If your listing images don’t sell, your listing won’t sell.

Subpar photos, cluttered rooms, and no virtual tours undercut buyer enthusiasm. Properties with high-res photos & 3D tours sell for ~2% more—that’s thousands in Palm Beach County.
Skipping staging or visual refreshes (decluttering, neutral décor, fresh paint) makes it harder for buyers to envision themselves in the space.

"Photos sell homes. Let buyers fall in love before they set foot inside."

Choosing the Wrong Agent (Trust, Expertise & Strategy Matter)

Asking a friend to help or skipping research can backfire—especially in a nuanced and competitive market like Palm Beach County.

Agents with no local focus or marketing plan deliver less exposure and less leverage in negotiations.
Not asking questions about the agent’s experience or approach leaves sellers underrepresented.

A yard sign doesn’t sell a home. Strategy and local track record do.